Sport Management (BA)

At Aurora University, you will learn about the sport industry from a business, management, and sociological perspective. Your coursework will prepare you to become a leader in both public and private organizations through a comprehensive program of both theory and application. You will also develop a strong academic core that will prepare you for success in any arena.

Sport Management majors hold a wide variety of jobs in fields such as sales, administration, coaching, facilities management, public relations, sports merchandising, event planning, and sport media. Career settings can range from a professional or college sports team to a local recreational nonprofit or park district.

You can expand your career opportunities with a double major in Business Administration, Marketing, or Parks and Recreation Leadership. And even with a second major, you will still be able to graduate in four years.

You can also earn an advanced degree by adding one year of graduate study beyond your undergraduate degree through AU’s accelerated Master of Business Administration Plus One program with a specialization in Sport Management. The MBA Plus One Sport Management track is designed for students who aspire to work in the amateur, collegiate, or professional sport industry. Students begin preparing for their career early in the program by gaining access to professionals in the field through networking and career exploration opportunities, and quickly develop skills in sales, marketing, and administration.