Adult Degree Completion Requirements

MAJOR IN INTEGRATED COMMUNICATION

Bachelor of Arts - Adult Degree Completion Program and AU Online

A minimum of five (5) years of relevant full-time work experience is required for admission to the adult degree completion program.

I. Foundational Communication Competencies (Writing and Speaking) (12 semester hours)

Complete both of these courses:

  • COM1550 Professional Communication (4)
  • COM2200 Writing for Communication (4)

Select one of the following:

  • COM3140 Multimedia Journalism (4)
  • COM3240 Strategic Writing and Production (4)

Note: Courses not used to fulfill this category’s requirements may be used to meet elective requirements for the major.

II. Applied Communication Competencies (12 semester hours)

Select one of the following:

  • COM2240 Public Relations (4)
  • COM2250 Advertising (4)
  • MKT2300 Principles of Marketing (4)

Select one of the following:

  • COM3000 Organizational Communication (4)
  • COM3500 Intercultural Communication (4)
  • MKT3370 Integrated Marketing Communication (4)

Complete the following:

  • COM4990 Communication Project Management (4)

Note: Courses not used to fulfill this category’s requirements may be used to meet elective requirements for the major.

III. Media Technology Competencies (8 semester hours)

Complete this course:

  • COM2850 Visual Communication (4)

Pick one of the following:

  • MKT3610 Internet Marketing (4)
  • COM3630 Social Media & Digital Culture (4)
  • COM3250 Digital Design (4)

Note: Courses not used to fulfill this category’s requirements may be used to meet elective requirements for the major.

IV. Electives (8 semester hours)

Select any two of the following electives:

  • Any COM class not already used to meet the above degree requirements
  • PSY3450 Social/Applied Psychology (4)
  • PSY3470 Industrial/Organizational Psychology (4)
  • BUS3250 Human Resource Management (4)
  • BUS3280 Organizational Behavior (4)
  • BUS4200 NFP Strategic Management (4)
  • MKT3320 Professional Sales Process (4)
  • MKT3350 Consumer Behavior (4)
  • MKT4610 Social Media Marketing (4)