Minor Requirements — Marketing

Share Share  |  E-mail  |  Print  |  Text Size

18 semester hours

Required Courses: 9 semester hours

ACC2010 Principles of Financial Accounting (3) *
BUS2300 Principles of Marketing (3)*
BUS3200 Principles of Management (3) *

*also counts for Business and Commerce major

Selected Courses: Students must select 9 semester hours from the courses below:

BUS3310 Integrated Marketing Communication (3)
BUS3320 The Professional Sales Process (3)
BUS3350 Consumer Behavior (3)
BUS4350 Marketing Research (3)

A maximum of 9 semester hours applied to the business and commerce major may also be applied to a minor in Marketing.

Academic information on departmental Web sites reflects the university's most current curriculum. The print version of the catalog, which is also posted online, may differ from this information.

347 South Gladstone Avenue
Aurora, Illinois 60506-4892
630-892-6431
800-742-5281