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Course Descriptions — Business and Commerce
BUS1010 Business Environment and Ethical Dimensions (2 semester hours)
This course is designed to familiarize students with a range of information that speaks to the many institutional and human arrangements, and ethical dimensions associated with the profession and practices of business. Course content will include, but not to be limited to the different forms of business organization; the underlying economic laws that govern business and consumer behavior; the legal and regulatory environment; the many responsibilities that managers must discharge in order to ensure business success; and, an examination of both basic accounting principles and financial markets, among other subjects. In addition, this course examines the ethics of management and provides the students with a template with which to analyze and address the complex nature of moral problems in business management. By doing so, this focus can serve to inform and to sensitize the students to the ethical challenges that will test them not only when doing business, but in living their personal lives as well.
No prerequisites.
Meets General Education "Aesthetic and Philosophical Expression" Group A requirement.
BUS2010 Legal Environment of Business (3 semester hours)
This course introduces students to the nature of the legal system in which society functions, including criminal law, litigation, basic business agreements, business entities and government regulation. (Fall and Spring)
No prerequisites.
BUS2300 Principles of Marketing (3 semester hours)
In this course, students will be introduced to all aspects of marketing foundations and principles with a focus on an application of meeting target customers needs and wants, a marketing strategic approach based on product, pricing, promotional, and place objectives, brand building, value delivery methodology, evaluating market opportunities based on changes in environmental business forces, and analyzing marketing problems and provide solutions based on critical examination of marketing information. (Fall and Spring)
No prerequisites.
BUS3200 Principles of Management (3 semester hours)
The purpose of this course is to introduce students to the fundamental concepts and techniques involved in managing today's dynamic organization. A solid grounding in management is essential to successfully guiding organizations. Students will become familiar with such basic managerial practices as planning, organizing, leading and controlling in a variety of organizational settings. (Fall and Spring)
No prerequisites.
BUS3220 Management Information Systems (3 semester hours)
This course explores the variety and richness of support systems for management - the wide range of users, problems, and technologies employed and illustrates how the concepts and principles have been applied in specific systems. Designed to be an introduction to this continually developing field, the course includes the full range of systems and users, but extra emphasis on managers and their use of systems such as EIS, rather than an emphasis on management analysts who develop expert systems. A module of this course will also train students on how to create their own Web site. (Fall and Spring)
Prerequisite: Satisfy Technology Proficiency Requirement.
BUS3400 Principles of Finance (3 semester hours)
This course introduces students to financial markets; time value of money; risk and return; market valuation of securities; capital budgeting, capital structure, and the fundamentals of international finance. (Fall and Spring)
Prerequisites: ACC2010, ACC2020, ECN2010, ECN2020, MTH1120, MTH2320
BUS3500 International Business (3 semester hours)
This course examines the "rules of the game" in international business and their impact on the strategies and operations of multinational firms. Divergent political, economic, social institutions across countries, and key international institutions of trade and investment, (e.g., WTO and NAFTA), will be studied. The objective of this scrutiny is to understand how the global and national business environments affect critical business decisions such as global functional strategies, global opportunity analysis, market(s) selection, market entry and timing, choice of production site for global sourcing, and organizational implications. Students learn to develop global marketing and management strategies, paying attention to their implementation through organizational innovations such as fostering a global mindset within the organization and using global strategic alliances. (Fall and Spring)
Prerequisites: BUS2300, BUS3200, ECN2020.
BUS3880 International Business Trip (3 semester hours)
This seminar focuses on differences between domestic and international business and the impact of the global economy on all business functions. Students will observe and experience divergent political, economic and social institutions between USA and the country (or countries) visited. This course can be taken instead of BUS3500 International Business as a requirement for the Business and Commerce major.
Prerequisite: Determined by faculty sponsor.
BUS4990 Senior Seminar in Business Strategy (3 semester hours)
A capstone course for those majoring in business administration, accounting, marketing, or business management and innovation. In the course, students test and further develop both knowledge and skills by being cast in the role of top executives for a major company. In that role, students must analyze the industry in which they are operating and develop an implementable and winning strategy for the company they represent. It is a highly challenging semester-long project, and requires students to deal with a complicated real-world situation. Students work in cross-functional teams of three or four members each, draw on the range of knowledge they have accumulated, and use major analytical and quantitative tools they have developed. At the conclusion of the semester, students present detailed reports of their findings and recommendations. In addition to thorough written reports, students make formal presentations as if they were presenting to senior management. (Fall and Spring)
Prerequisites: BUS2300, BUS3200, BUS3400.
ACC2010 Principles of Financial Accounting (3 semester hours)
The study of the fundamental principles of financial accounting theory and practice, including the analysis of assets, liabilities, and owners' equity accounts; allocation, estimation, and accrual procedures for financial statement preparation. (Fall and Spring)
No prerequisites.
ACC2020 Principles of Management Accounting (3 semester hours)The accounting procedures that help business managers in decision making: job order and process costing, cost behavior and how volume effects cost, different approaches to profit reporting, standard costing and variance analysis, and differential analysis and product costing Activity-based costing and the "just-in-time" philosophy will also be addressed. (Fall, Spring)
Prerequisite: ACC2010.
ACC5510 Accounting Information Systems (3 semester hours)The study of accounting information systems. The technology and documentation associated with accounting information systems is examined as well as the collection, recording, and storing of business data by accounting information systems. Additional topics include: controls and security in accounting information systems, and the systems study associated with developing effective accounting information systems. Students will utilize assigned accounting software to run a mock company through the accounting cycle. (Spring) Available only for senior accounting students with overall G.P.A. greater than 3.0. May be taken for credit toward M.B.A. degree with approval from advisor.
Prerequisite: ACC2020.
ECN2010 Principles of Microeconomics (3 semester hours)
This course introduces students to the study of market and non-market mechanisms in the allocation of productive resources and in the distribution of income. Includes the study of competitive markets, monopolies, oligopolies, international trade, as well as applications to selected current economic problems. (Fall and Spring)
Prerequisite: Satisfy Mathematics Proficiency Requirement.
Meets General Education "Observation of Ourselves and Others" Group A requirement.
ECN2020 Principles of Macroeconomics (3 semester hours)
This course introduces students to the study of economic factors determining national output, income, employment, and general price level. Such factors include roles of government, the Federal Reserve System, banking system and international monetary relations. (Fall and Spring)
Prerequisite: Satisfy Mathematics Proficiency Requirement.
Meets General Education "Observation of Ourselves and Others" Group A requirement.
MTH1120 Finite Mathematics (3 semester hours)
Students will be introduced to the tools of finite mathematics: review of basic functions, linear equations, matrices, financial mathematics, linear programming. It enables the business or social science student to read mathematics and use it as a tool.
Prerequisite: MTH1100 or placement in MTH1120 based on demonstrated student outcomes of AU mathematics competency examination.
MTH2320 General Statistics (3 semester hours)
This course is designed to acquaint the student with the principles of descriptive and inferential statistics. Topics will include: measures of central tendency, variability, probability, standard scores, confidence intervals, hypothesis testing, correlation, and regression analysis. This course is open to any student interested in general statistics and it will include applications pertaining to students majoring in athletic training, pre-nursing and business.
Prerequisite: MTH1100 or MTH1110.
Academic information on departmental Web sites reflects the university's most current curriculum. The print version of the catalog, which is also posted online, may differ from this information.
